The request I get for company T-shirts is, “Design a shirt for us that people will actually wear.” People are wise to the fact that it’s not cool to get a shirt for a service day or work initiative that gets immediately demoted to the pajama drawer after the first wash. Knowing full well the level of respect that most free T-shirts receive, I make it a rule to only design shirts that I would be proud to wear myself. Here’s a few that I’ve done for LinkedIn:

The entire mentality of the corporate T, especially in the tech universe, is much deeper than it seems on the surface. You can read this in-depth article on this topic, by Adam Nash. Knowing the importance of culture in a shirt design is the first step in creating something lasting and meaningful, that makes a team proud. It’s not an ad for a company, it’s a symbol of your tribe.